McDonald's Beef Sustainability Program
The Challenge that McDonald's Faced ⇨ When it comes to McDonald’s, burgers always first pop up in people’s heads. For McDonald’s, as one of the largest purchasers of beef globally, beef plays an indispensable role. In the last ten years, there was a big challenge that haunted all the staff in McDonald in order to offer customers a flow of beef burgers with its best quality, which was how to increase animal welfare, improve farmer livelihoods, and ultimately make beef production eco-friendly. ...